2020 has just started and Ad World Masters is ready to reveal its Agencies of the Year!
Ad World Masters Agency of the Year rewards agencies based on the Agency Score, which assesses the potential value of each agency. Eligible agencies had until December 31st 2019 to improve their score and try their best to be listed as Agency Of The Year 2019. The data of over 10,900 agencies has been processed and assessed by our Artificial Intelligence Algorithms and it is time to announce the best the industry has to offer.
The title of Agency of the Year is granted based on the Agency Score with 3 possible levels:
Gold for Agency Scores ≥ 9.2
Silver for Agency Scores ≥ 8.7
Bronze for Agency Scores ≥ 8.5.
For this, all awarded agencies are receiving a digital badge of “Agency of the Year” of the tier they are in.
Each market being unique the results are categorized by country depending on the agency’s main location. You will find here below the awarded agencies for Argentina.
With almost 45 million inhabitants, Argentina has a GDP/capita of $11,658. Unfortunately in 2018, the country has a negative growth (-2,50%) in GDP. However, looking at 2019, the advertising business is expected to have spent over 1 billion in investment (Statista).
In Argentina Ad World Masters Agencies of the Year’ competition features 1 Gold, 1 Silver, and 3 Bronze winners.