Top Marketers & Top Brands in Vietnam – MOTY & BOTY Vietnam
Marketing’s purpose is to help brands and companies gain more visibility and mobilize audiences to take action.
A delicate art that some people and companies mastered. This competition aims to reward challenger marketers and leading brands that are pushing the industry forward.
After a selected nomination and handful selection, our panel has decided to reward brands and professionals across the world.
With a published list for 59 countries. The competition shines line on local and regional market specificities and our jury and methodology for selection focused not only on the leaders but the doers, people enabling their brands and companies and teams with track record work in those markets.
For a fact, marketing has been brought to Vietnam since France colonization; the remaining concepts about the catchy outdoor billboards and ‘exaggerated’ slogans on newspapers are the main proof of this country’s initial marketing stages. Nevertheless, the marketing concept is still far from Vietnamese enterprises before 2000, and almost all of the professional marketing strategies belong to multinational companies or joint-venture ones. This story was shifted in 2000-2007 when the industries witnessed many local brands start to build marketing strategies for their products or services with more robust and effective identities in customers’ minds. Since then, the market has become more dynamic between the battlefield of winning segments; this is also an essential milestone of the marketing industry development with an average growth of 50% per year and the increasing number of new qualified Vietnamese marketers.
Discover the Marketers and Brands of the Year for Vietnam👇
Vu Ngoc Son
Prudential
Brands and Marketers collecting the title are invited to order their trophy by contacting us.
Great marketers and great brands are paving the way for strategic accomplishments that push the industry forward. Agency partners are helping with making things happen. Bring bright minds and talent to your marketing by hiring an agency. Ad World Masters allows you to search and find agencies in your countries for any specific service you might need. Discover our agencies: