Since its beginning, 2020 seems to be eventful and challenging, as a result, we found ourselves in unexplored territories, with a lot of uncertainty ahead. Despite this, Ad World Masters is determined as always to help agencies and marketers to find each other, we are committed to providing the best possible service, the only thing that has changed is that work is now happening at our homes.
To brighten these bleaker times, we decided to reward the agencies that presented the best campaigns about COVID-19 and to do so we launched the initiative of the Copper awards: in the following section you will find a selection of the best campaigns that appeared until now and once the voting will open you will get the opportunity to rate each one. Based on your vote and your vote only the best campaigns will be rewarded a Copper award!
In other words, you get to be the judge for this advertising competition while voting from the comfort of your home!
The competition opens on Monday 6th of April at noon (UTC), from this moment you can find a link at the end of this article that will take you to the voting survey, the link remains valid for one week. The results will be announced on the 15th of April on our website! Before peeking at our entries, have you wondered why our choice fell on copper for this award? Maybe you already know something about it, while the virus can be stable even for days on many surfaces copper can neutralize it in a few hours. In fact, it is one of the most neutralizing materials according to clinical studies it could “kill” the virus in four hours (National Institute of Health).
Your contribution is highly appreciated, and for this reason, all the participants in the survey will be rewarded with a benefit: a promotion code that will allow subscribing for our premium membership at the price of €15 for one year, instead of €300. The code will be sent to participants after the winner’s announcement.
We have selected 23 entries for the Copper Awards competition, all the campaigns are listed below for your review. Note that they are presented in alphabetical order.
Audi | Keep distance | NRG Brands | Bulgaria
Budweiser | One team | David | US
Burger King | Le Whopper de la Quarantaine | Buzzman | France
Coca Cola | Staying apart is the best way to stay united | McCann | US
Domino’s | Stay home. We deliver. | Bold | Saudi Arabia
Facebook | We’re never lost if we can find each other | Droga5 | US
Flying Camel | Stay Home.. Stay Safe | Bold | Saudi Arabia
Freshpet | Home | Terri & Sandy | US
IKEA | Stay Home | McCann | Israel
IKEA | Stay Home | McCann | Spain
Jack Daniel’s | With love, Jack | BBDO | US
Jeep | Off road, in house | Mood | Perù
Karsten Brewery | Window | Woop | Brazil
McDonald’s | Separated for a moment to always be together | DPZ&T | Brazil
McDonald’s | We’ll be here | Wieden + Kennedy | US
Mucinex | Spread facts, not fear | McCann | US
Nike | Now is your chance | Wieden + Kennedy | US
Nissan | Ode to Empty Roads | TBWA | UAE
Oregon Health Authority | Don’t accidentally kill someone | Wieden + Kennedy |US
Pelcor | Soon | Mart | Portugal
Penny | Heroes of the Neighbourhood | Serviceplan | Germany
Pick’n’pay | Shop Thoughtfully | King James Group | South Africa
Visit Portugal | Can’t Skip Hope | Partners | Portugal
We look forward for you to designate the winner! 😉
If you have any question about the competition, please contact us