Optopus optimization

We are the first spanish agency specialized in e-packaging optimization. WHAT WE DO We make sure shoppers can find and see your product on the e-retailer site – no matter what device they use. ***3D product images and “mobile ready hero images”*** Our 2D and 3D teams create high quality mobile-ready – as well as standard – images and 360 videos using CGI (computer generated imagery). Product packaging is designed for the offline world. When it hits the digital shelf, your product packshot fails to communicate critical information at a 16mm mobile pic, affecting your sales performance. At Optopus, we enhance and modify e-packshots and product descriptors so they become more visible and easily searchable. This is called e-pack optimization. It’s a simple, new ROI-assured process that secures conversions up to 23%, according to a recent Cambridge University study and Unilever. ***E-commerce SEO copywriting*** We combine e-commerce SEO knowhow with copywriting talent to ensure each word works toward taking you to the top of searches. With small tweaks to your product name, tags and descriptors we'll help you hit the front row. ***Visual content strategy and AI tracking*** We use Artificial Intelligence testing to mimic the human eye and measure the effectiveness of your visual content. Our tests help to spot and address areas for improvement. ***Audits at SKU and etailer level*** “One size fits all” solutions don’t work online. That's why our e-content and SEO strategies are tailored to your e-site or key etailers. We analyse the performance of your SKUs and optimise them, too. ***A/B tests, brand stores and A+ pages*** We boost your products on Amazon by conducting split tests to compare product listing performance, building also branded stores and adding A+ modules to your product pages. ***Digital campaigns along the path to purchase*** We can bring your existing brand activations online throughout the shopper journey, or develop a new digital campaign from scratch – combining effectiveness with creativity.