APD

APD is a digital transformation business that exists to help clients navigate disruption in the ever-evolving digital world. Combining top-notch strategy, cutting-edge tech and years of experience in digital marketing, we help create exceptional customer experiences and generate profound value for our clients. With more than 300 team members operating in 5 countries, we are the largest independent business of our kind in the APAC region. This footprint allows us to service a huge collection of clients, drawing on our deep knowledge of the industry’s past and present to prepare organisations to capitalise on the future. Our clients benefit from our unique blend of deep local knowledge, insight and personal service, combined with scale and breadth of experience across our network. Specialties Digital Transformation Strategy • Consulting, transformation planning and road maps, channel strategy, research Customer Experience • Personas, customer journey road maps, service blueprinting, customer experience design Technology • Enabling marketing process with technology, digital platform builds, digital IT environment support and maintenance, major software platform vendor partnerships Digital Marketing • SEO and content creation and curation, paid search and media, affiliate marketing Customer Engagement • Marketing automation, social media, retention and life cycle marketing Analytics • Customer experience analytics, media analytics